Cathay Pacific Airways is an international airline registered and based in Hong Kong, flying to over 190 destinations around the world.

We are proud of our home Hong Kong, where the company was founded in 1946. Our corporate headquarters are located at Hong Kong International Airport. We employ over 21,000 people worldwide.

We are also a founding member of the oneworld global alliance whose combined network serves over 750 destinations worldwide.

Reports To: Business Development Manager

Department: Customer Relationship & Retail (CRR)

This position is mainly responsible for the promotion of Asia Miles by Cathay in mainland China, especially the GBA region, and assists the BD manager to expand and maintain customers in the banking & payment industry.

Key Responsibilities

Business Development and Revenue Generation

Develop Non-Air Lifestyle Partnership for both earn, points conversion and redemption (Payment, Retail, Wellness, Dining, Holiday, and other relevant pillars to Chinese mainland market) to meet revenue targets
Support the implementation of strategy to win China market

Market Analysis and Sales Support

Strengthen collaboration with internal stakeholders to identify new business development opportunities.
Plan and implement marketing campaigns with partners to drive for more miles accrual and redemption and improve customer experience
Monitor the performance of non-air partnerships with analysis, reporting and
Keep abreast of market information and industry trends
Grow Cathay Shop (Cathay Pacific’s e-Commerce business) in Chinese mainland with understanding of e-commerce operations and customer trend.
Interact and communicate between vendors, agencies and other internal parties on marketing communications and promotions

Stakeholder Management

Engage & deliver quality service and support to clients & partners
Establish & sustain a good working relationship with clients, partners and internal stakeholders

Requirements

Academic Qualifications

Degree holder of Marketing, Business Studies or related discipline

Knowledge, Skills, Training and Experience

Minimum 5 years' relevant experience, ideally with knowledge of consumer industry, lifestyle retail, hotel or travel industries and loyalty programmes
Proven track record in business development and market expansion.
Proven track record in deliver sales target especially in consumer, lifestyle retail or travel industries .
Strong network and connection among the consumer brands, lifestyle retail, commercial real estate or hotel is preferred. Relevant experience with travel related partners is a plus.
Excellent interpersonal and communication skills
Creative, dynamic and innovative
Good numerical and analytical skills are also required
Excellent written and oral communication skills in both English and Mandarin
Willing to travel extensively

Application Deadline: 14 May 2024

Personal & Application Information

Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.

*Terms and Conditions Apply

For any frontline recruitment related enquiries, please reach out to us by Whatsapp +852 2747 2298

Assistant Business Development Manager (Shenzhen Based)