The reimagined Regent Hong Kong returns to the famed Victoria Harbour.

Generations of unforgettable experiences and glorious delights are fondly remembered and thoughtfully re-envisioned to uplift and inspire.

Here discreet luxury is majestic and intimate, decadent and elegant, always seamlessly bespoke.

Warm and lyrical, evocative, and inspirational, a rare urban haven.

As a (Senior) Digital Marketing Executive, you will work under Director of Marketing in developing and implementing digital marketing and social media strategy in order to increase our hotel’s online presence and improve our marketing and sales efforts. Key responsibilities include creating paid and organic content across multiple channels and digital platforms.

YOUR DAY TO DAY

Plan and execute all digital marketing campaigns including web, email, social media, and online advertising by working with internal stakeholders and external agencies and partners
Keep the website up to date with the most updated images and contents by using CMS
Own social media content calendar and schedule posting
Drive content creation that reflects brand images for digital channels including but not limited to: social media (Instagram, Facebook, WeChat, Red, Youtube, linkedin), website and email campaigns
Manage photo shooting and create compelling content by working with photographers, videographers and content creators on the briefing, development and production
Monitor and answer customer enquiries and reviews on social media platforms
Create digital advertising plan, including paid social media ads and SEM to drive strong conversion results
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) utilizing analytical tools to evaluate end-to-end customer experience across multiple channels and customer touch points
Support email marketing efforts, including edm design, list segmentation, database management and tracking campaign effectiveness
Evaluate existing website and collaborate with both internal team and agencies to improve structure, design, messaging, and SEO
Support E-comm initiatives and manage online shop product listing by working closely with various departments and agencies
Collaborate and assist in other areas of marketing such as events and PR when needed

QUALIFICATIONS AND REQUIREMENTS

Degree holder in Business, Communications, Marketing or Ecommerce
Solid background of marketing communications (3 - 5 years) in hotel or luxury sector
Ability to execute projects to ensure commercial success
Excellent communicator with natural interpersonal skills
Exceptional command of English and Chinese language in both speaking and writing
Familiar with social media planning and execution, content creation, copywriting and SEM SEO principle

We offer promising career opportunities with excellent remuneration packages, on-going professional learning & development, a culture of service excellence and a diversed workplace that celebrates differences.

Applicants who do not hear from us within four weeks should consider their applications unsuccessful. Data collected will be used for recruitment purpose only.